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Privacy policy

32.1 Million Websites Are Likely Child-Directed in 2026

32.1 Million Websites Are Likely Child-Directed in 2026

An estimated 32.1 million websites, roughly 8% of the internet's 401.6 million registered domains, are likely child-directed in 2026, based on Pixalate's measured COPPA app rate applied to Verisign's Q2 2026 Domain Name Industry Brief. See how the FTC legally defines a child-directed site and how many child-directed apps recent audits have actually found.

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75% of Children Have a Digital Footprint: 2026 Data

75% of Children Have a Digital Footprint: 2026 Data

75% of parents already post content about their children online, creating a digital footprint before most kids can read, according to a 2024 Italian Journal of Pediatrics study of 228 parents. See how early sharenting starts and what it means for privacy.

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73% of Kids' Apps Share Data Parents Rarely Read

73% of Kids' Apps Share Data Parents Rarely Read

73% of the 200-plus popular children's apps and platforms Common Sense Media reviewed for its 2023 State of Kids' Privacy report monetize personal data in some way. See what surveys from Pew, Aura, and FOSI say about how rarely parents actually read or check the policy behind it.

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27% of Users Change Their Cookie Settings in 2026

27% of Users Change Their Cookie Settings in 2026

27% of US adults manually customize their cookie settings rather than accepting or rejecting everything, per a 2025 Pollfish survey commissioned by All About Cookies. See how the split breaks down, whether it actually stops tracking, and which browsers change the default for you.

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Just 3 States Require a Biometric Privacy Policy [2026]

Just 3 States Require a Biometric Privacy Policy [2026]

Only 3 of the 50 US states, Illinois, Texas, and Washington, have a dedicated biometric privacy statute in 2026, and just one of them requires the retention policy itself to be written down and made public. See how all 20 comprehensive state privacy laws now treat biometric data, per RecordingLaw's 2026 fifty-state comparison.

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56% Click Agree Without Reading Privacy Policies [2026]

56% Click Agree Without Reading Privacy Policies [2026]

Just 9% of Americans say they always read a privacy policy before agreeing to it, and 56% say they frequently click agree without reading it at all, according to Pew Research Center's 2019 and 2023 surveys. See the full reading-frequency breakdown and what reading every policy you encounter would actually cost.

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1,522 Words: Average Privacy Policy Length in 2026

1,522 Words: Average Privacy Policy Length in 2026

The median privacy policy ran 1,522 words in 2019, nearly double the 876-word median from 2009, according to a Princeton and KU Leuven analysis of over one million policies published at WWW '21. See the trend by year, the GDPR effect, and how long that actually takes to read.

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98.2% of Apps Publish a Privacy Policy [2026 Data]

98.2% of Apps Publish a Privacy Policy [2026 Data]

98.2% of the 826,000 ad-enabled apps Pixalate analyzed across the Apple App Store and Google Play had a detectable privacy policy in its Q4 2024 GDPR Evasion report, published March 2025. See which platform lags, why the remaining apps have none, and how that compares to 2014's baseline.

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2.85M Shopify Stores, One Privacy Policy Rule: 2026 Data

2.85M Shopify Stores, One Privacy Policy Rule: 2026 Data

Shopify's Merchant Terms of Service require a privacy policy from merchants using Enhanced Services like Shopify Payments, but no independent audit has measured compliance across the 2.85 million actively trading stores counted by Store Leads in February 2026. Here is what is actually verifiable.

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66% of Small Business Websites Lack a Privacy Policy [2026]

66% of Small Business Websites Lack a Privacy Policy [2026]

66% of company websites, two out of every three sampled, carry no privacy policy hyperlink on their landing page, according to Pennsylvania State University's 2023 study of a 7.17 million company dataset. See the sample breakdown, sector gap, and what US state privacy laws require in 2026.

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How Many Websites Have a Privacy Policy? [2026 Data]

How Many Websites Have a Privacy Policy? [2026 Data]

Top 1,000 websites carry a detectable privacy policy link 37.2% of the time, versus just 9.6% for sites ranked below 1 million, per Princeton and KU Leuven's million-document study. See the full rank breakdown, the 1998 baseline, and how policy length has changed.

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CCPA vs CalOPPA

CCPA vs CalOPPA

The key similarities and differences between California's two major privacy laws: who they apply to, and what each requires of your privacy policy.

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What is PIPEDA?

What is PIPEDA?

Canada's Personal Information Protection and Electronic Documents Act: who it applies to and the ten fair information principles your business needs to follow.

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