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Consent management

62.1% of EU Websites Show a Cookie Banner [2026 Data]

62.1% of EU Websites Show a Cookie Banner [2026 Data]

62.1% of the EU's top 500 websites per country displayed a cookie consent banner shortly after GDPR took effect in May 2018, up from 46.1% five months earlier, according to Ruhr-Universitat Bochum's NDSS 2019 study of 6,759 sites. See the country breakdown, banner types, and how many still skip a banner entirely.

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59% Accept: Cookie Consent 2026, Rates and Costs

59% Accept: Cookie Consent 2026, Rates and Costs

59% of visitors accept cookies when shown a compliant banner, per CNIL's June 2022 study of 1,000 French websites, while 65.4% of sites still collect data after a user rejects. See acceptance rates, enforcement costs, and the consent management market for 2026.

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