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Global privacy control

45% of US Websites Honor State Privacy Law Opt-Outs

45% of US Websites Honor State Privacy Law Opt-Outs

Only 45% of the 11,708 US websites Wesleyan University researchers tracked actually honored Global Privacy Control opt-out signals as of April 2024, per research presented at USENIX Security 2025. See measured compliance rates by industry, self-reported confidence versus tested behavior, and a real enforcement fine.

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45% of Websites Honor Global Privacy Control [2026]

45% of Websites Honor Global Privacy Control [2026]

Only 45% of websites that sell or share personal data honored Global Privacy Control opt-out signals when tested in April 2024, per a Wesleyan University and Princeton University study published at USENIX Security 2025. See the full compliance trend and enforcement data.

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