- Privacy policy
- 08 Sep, 2026
53% of Web Traffic Is Now Bots, Not Humans: 2025 Data
Automated traffic accounted for 53% of all internet traffic in 2025, with bad bots alone making up 40%, according to the Thales 2026 Bad Bot Report. See the five-year trend, which industries get hit hardest, and how AI crawlers factor in.
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